About Ride Heels Down

The idea for Ride Heels Down was sparked as JJ and I were in the middle of a jump course – seriously! Although the original concept was focused mostly on eventing, I soon expanded RHD to be more all-encompassing of other disciplines, too, so everyone could join in on the fun!

I’m proud to be a one-woman small business, and manage 100% of the operations myself. That’s right – I built the website, design all the apparel, hand-pack every order, do the accounting/taxes, etc… okay okay, I work with a local screen printer to actually put the ink on the shirts, but that’s the only thing I don’t do. ;)I take a lot of care in choosing what apparel I carry, and select shirts that are comfortable, flattering, and durable. I only sell stuff that I would be proud to wear at the barn or hanging out.

Please be sure to join the RHD “Family of Friends” group on Facebook so that you can be a part of the collaborative creative effort – see sneak peeks, participate in the pre-production design process, and more – it’s all about you!

Ride Heels Down isn’t just a brand, it’s a community. I’m so honored that it has grown since I started it in 2015, and I am thankful to have met so many wonderful people along the way.

Thanks for shopping with Ride Heels Down, and I hope to see you again soon! :)

-Ainsley Jacobs & JJ Spot